inbound-marketing

What Can Inbound Marketing Do for Your Business?

Inbound marketing is all about attracting customers to your business. Online technology has changed and evolved how consumers interact with brands. People now control the information they receive, meaning it is up to your business to offer them what they want and to present it in a manner that is not intrusive. If you do not, you will run the risk of people ignoring…

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Social-Media

Why Social Media Internships Should Never Be Unpaid

First off, I’m not writing this to start a debate on whether an intern should be paid for their internship or not.  That is up to the individual and the company to discuss because all internships are different. What I found interesting about this article is the increased responsibility companies are putting on interns.  I’m…

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working-moms-670×360

Super Mom Takes on a New Meaning

A victory for Canadians moms! Today’s plugged-in moms are the most social consumers you will meet, as reported by 2013 Canada Social Mom report. They are more digitally engaged and connected than ever before  – utilizing multiple social media platforms. They represent the fastest growing user segment in smartphone usage – with tablet usage among…

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